COPENHAGEN ROUND UP

Mia and Beanie just returned from a short but sweet trip to Copenhagen — here’s what they got up to…

First, they stopped by the CIFF trade show, where our brands Edblad, Glas, Campomaggi, Meimeij, Bitte Kai Rand, and BRGN showcased their latest collections. The show was packed with innovation and fresh ideas, making it a significant meeting point for key accounts. Beanie also made a visit to the Mandatory trade show to connect with the team at Isabelle Blanche Paris. The strong international presence in Copenhagen reflected the industry’s confidence in both Ciff and Mandatory, and Oldstrom was proud to have so many of our brands represented. 

On Tuesday evening, Beanie attended a private event with Dea Kudibal for the launch of their Autumn 2025 collection. Joined by 18 of our UK customers, she experienced a live catwalk, styling session, and an inspiring speech from Dea Kudibal herself. It was such a special evening, made even better by sharing it with our buyers.

Meeting our international Oldstorm family and discovering exciting new brands was a major highlight. This trip was invaluable for inspiration and market research ahead of the AW25 selling season. Next stop… SCOOP!

AW25 COLOUR GUIDE

As we are about to embark on an exciting AW25 season, Oldstrom has curated our very own colour guide inspired by WGSN x Coloro trend report for the season. 

The report highlights themes of wellness, sustainability, creativity and technology as consumer drivers of these colours. Our AW25 collections seamlessly incorporate the key colour themes identified by WGSN, reflecting the latest trends in a vibrant and cohesive palette. Now, let’s dive into how each piece embodies these carefully curated hues, bringing fresh energy and style to your buying selection this season.

 

FUTURE DUSK

Pictured: 1. MeiMeiJ. 2. BITTE KAI RAND. 3. & 4. Dea Kudibal.

Individuality protrudes as a key theme for 2025. Creative and innovative, Future Dusk brings a dynamic newness to the plate for this season. This colour “aligns with themes of moving from darkness to light, dusk to dawn, preparing us for new horizons”. This dreamscape palette adds a elegant and rich touch to our collections this season.

 

CELESTIAL YELLOW

With a new year presenting itself as a year full of optimism, it makes sense that our next key colour is celestial yellow. Proposing a glow of positive harmony, “it is reminiscent of the moon, the stars and the sun, and connects with the search for reassurance and guidance as people look to spirituality, astrology and astronomy in times of uncertainty”. Celestial yellow is most striking in our crystal accents from Caroline Svedbom’s Dreamscape collection, bringing bright hopeful energy to the new season.

 

CHEERY LACQUER

A maturing of the cherry red trend sees cherry lacquer manifesting in AW25. This powerful pantone has a more luxurious appeal with “a seductive quality that taps into our deepest desires, taboos and pleasures as a form of radical escapism and self-empowerment”. We’re irresistibly drawn to the rich allure of cherry lacquer, an undeniably captivating shade that adds depth and vibrancy to every piece in our collections.

 

TRANSFORMATIVE TEAL

Ending off with a colour that taps into the comfort of nostalgia. This teal blue evokes feelings of warmth and sentimentality, “it has an undercurrent of soft joy and innocence brought on by memories, aligning with the rise of kindults and nostalgic sentiments reimagined among Gen Z”. It is clear that this retro blue is emerging as a captivating standout in our AW25 collections, commanding attention with its bold and timeless allure.

GUIDE TO COPENHAGEN

2025 - the year of newness! As the AW25 season approaches, Copenhagen presents itself as an attractive hub for new opportunities. On that note, Oldstrom has created a fresh guide to Copenhagen from where to stay to where to eat - this is a must save post.

 

BAKERIES ON BAKERIES

Denmark is infamous for its first-class patisseries, and a trip to Copenhagen would not be complete without testing out their universally-loved sweet treats. The Creative Director of one of Copenhagen’s most renowned bakeries, Hart Bageri, says that; “There’s a deep connection between culture and food, especially baked goods in Denmark, and it’s a country that empowers you to enjoy a conversation with a colleague, friend or family member over a shared treat”. Here are our top bakeries you need to try:

 

EATS

Sticking to the theme of food, our next category is where to eat! Copenhagen is the Nordic city with the most Michelin star restaurants and has an up and coming street food scene. Not to mention the Danes are known for having some of the highest quality fresh fish and organic produce, making Copenhagen the ultimate foodie Mecca. From open-sandwiches to high dining - this is where we recommend:

 

WHERE TO STAY

We all know fashion never sleeps (but we do) and after the chaos of Copenhagen you need a place to rest your head. Oldstrom has tried and tested these boutique hotels and we can confirm that you will be in good hands. Explore places to stay:

 

FIKA:


In typical Scandi style, we had to include the best coffee spots to take a moment for Fika. Fika is a traditional cultural practice originating from Sweden that means to take a moment to appreciate life, check in with friends and family, typically with a coffee in hand. Copenhagen has a variety of first class breweries across the city, it was tough but we managed to narrow down coffee shops that are worth a visit:

Please do let us know if you try any of our recommendations. Happy buying!

OLDSTROM'S CHRISTMAS WISHLIST

“What do you want this Christmas?”

Curating your own Christmas Wishlist has no one-size-fits-all formula. So to inspire your own Wishlist, we’re sharing what’s topping or team’s holiday dreams this year. From practical picks to fun indulgences, there is something for everyone!

 

FREYA’S PICK

Pictured: Sand Furi Jacket

 

MIA’S PICK

Pictured: Edblad Flowy Bangle in Gold

 

JULIE’S PICK

Pictured: Bitte Kai Rand Lacquer Long Coat

 

LOIS’ PICK

Pictured: BRGN Hiking Boots

 

CAROLINE’S PICK

Pictured: Edblad Flowy Bangle in Steel

 

LUCY’S PICK

Pictured: Campomaggi Bella Di Notte Rhinestone Bag

 

BEANIE’S PICK

Pictured: Caroline Svedbom Rosita Earrings in Gold

 

SINEAD’S PICK

Pictured: Isabella Blanche Sequin Blazer in Black

 

We hope your Wishlist has inspired you to find the perfect gift for you and your loved ones! Here’s to a season filled with joy, warmth, and unforgettable moments.

Happy Holidays from Team Oldstrom! x

SVEDBOM SEEN ON

We’re here with another roundup of Caroline Svedbom sparkling on our incredible influencers — bringing endless inspiration to our Oldstrom community.

Our muses are lighting up the season in Caroline Svedbom’s signature pieces that are perfect for this occasion season… from everyday glam to unforgettable nights.

@styleandmakaroni

 
 
 
 
 
 
 
 
 

Elevate your festive season looks with the elegance of Caroline Svedbom - perfect for every celebration, from holiday parties to special occasions that call for a touch of brilliance. Which look is your favourite?

BEYOND THE BLUE

The sun is finally out, summer is just around the corner and we have the perfect jewellery collection to complement your warmer weather outfits - The Resort 2024 collection from Caroline Svedbom.

Anemone Grande Necklace / Crystal, Anemone Ring / Golden Shadow

Dive into the depths of this year’s Resort Collection “Beyond the Blue”, a beautiful collection that celebrates the Mediterranean beauty of the Greek Islands.

Greek Eye Statement Earrings / Crystal + Aquamarine

Evita Super Petite Bracelet /Aquamarine & Crystal, Siri Bangle / Aquamarine

A luxurious collection with a bohemian feel, Beyond the Blue Includes a mixture of easy-to-style pieces as well as statement designs inspired by vintage jewellery trends and photoshoots in Vogue. The collection also includes a new signature colour called "Sky Ignite".

Top left: Calanthe Necklace / Sky Combo, Mini Drop Necklace / Sky Ignite

Top Right: Mini Carolina Ring / Sky Combo, Mini Drop Ring / Sky Ignite

Bottom Left: Calanthe Bracelet / Sky Combo, Mini Drop Bracelet / Sky Ignite

Bottom Right: Mini Delia Earrings / Sky Combo, Calanthe Necklace / Sky Combo, Mini Drop Necklace / Sky Ignite

Explore the brand and the new collection: https://lnkd.in/df_ZxJ3E

Mirella Grande Earrings / Rainbow Combo

TECHNICAL, 100% WATERPROOF FASHIONWEAR

BRGN takes on a fresh look for Spring 2024 with NEW check and denim fabrics, as well as variations on the popular trench coat style.

Duskregn Short Trench Coat - Sand

Founded on the principle that you do not need to sacrifice style when it comes to rainwear, BRGN designs all-weather products that are built to last, and carefully designed by people who truly “know” rain.

Duskregn Maxi Trench Coat - Denim Blue

All BRGN products are waterproof, windproof and breathable and are made with 100% recyclable and biodegradable fabrics.

Skyet Coat - Check

With hidden technical fixtures and fashion-forward designs, BRGN allows their customers to dress functionally and fashionably in all sorts of weather. These key design elements include magnetic fastenings, hidden hoods, taped seams and reflective trims.

Monsun Coat - Taupe

April showers … 🌦️ No problem!

Your AW24 Denim Guide

Find your perfect fit with Tomorrow Denim.

A good pair of jeans (or two) is truly a must-have in every wardrobe. Find your fit from these key silhouettes in the Tomorrow Denim AW24 collection.

 
 

Preview the full AW24 collection at our Shoreditch showroom until March 31st.

EXPLORE THE BRAND: INSTAGRAM / WEBSITE