A new year, brings new and exciting things to us all. In the case of our agency, the new year, meant welcoming a selection of new brands.
The first brand being Karl Donoghue. Karl Donoghue was conceived in the heart of London and is inspired by the beauty of natural skins and their unique intricate qualities. Calfskin, shearling and leather are the DNA for each collection. Using the highest quality skins, Karl brings to life his ideas from designs to customise trims by working closely with the most exclusive tanneries in Spain.
From colour to texture, it is a natural material that brings the most luxurious element to fashion, inspiring silhouettes and detailing including innovative finishes and sophisticated palettes. Unlike mass-production techniques, individual panels are cut by hand before the garment is constructed by a single machinist and then hand finished at our London studio.
The brand has a strong sustainability focus. The shearling is therefore produced using CO2 which helps reduce the brands waste, resulting in a more sustainable approach to tanning. The brand only use skins that are a by product of the meat industry. As a result, these skins and shearlings are given a new lease of life in Karl Donoghue's beautifully crafted collections, as opposed to being thrown away into landfill. For example, creating products from leather, a by-product of the meat and dairy industry, prevents around 7-9 million tonnes of additional waste globally each year. Please note, Karl Donoghue is a fur free brand.
In his new AW22 collection, ‘Reimagining Elements’ is a metaphoric illustration of how multi seasonal layers integrate in an ethereal palette influenced by the atmospheric elements around us. Karl Donoghue creates an immersive and inclusive collection paying tribute to the ever-evolving world around us. The capsule range offers three styles with two multi-functional layers of luxury clothing, with many of the pieces being reversible. Furthermore, the collection also offers a capsule of cashmere products, as well as accessories. All knitwear is produced in Nepal using hand looms as opposed to automated looms which countries such as China use. The yarn is 100% pure Cashmere, spun from Inner Mongolian goat wool which is considered the highest quality. The styles regarding the cashmere capsule, have been designed to complement the rest of the KD collection for both colour and silhouette.
RRP: £160-£2,700
Showing from now until 11th March.
